The Project


Facilitated by a Ernst & Young/Cap Gemini sales executive, Zion & Zion engaged Cap Gemini’s customer in order to present the customer with a clear, objective view of the complexities and “gotchas” of CRM processes, implementations, and deployments. Our consultant had the personal experience of having already led several global CRM deployments and process reengineering efforts. Drawing on this experience, our consultant was able to impress upon Cap Gemini’s customer that a lack of data quality and a lack of cooperation between company departments frequently are at the root of less than optimal returns on CRM investments. Our consultant was also able to illustrate for Cap Gemini’s customer that contracting for outside resources dedicated to the task of managing the CRM deployment was paramount to maximizing the customer’s return on its investment.

As a direct result, Ernst & Young/Cap Gemini was able to win the business of a new key client.

Our consultants work creatively and efficiently at everything they do-delivering superior value for our customers and our customers' clients.