A full rebrand, including user experience research, customer journey mapping, and a new e-commerce website build was carried out for a division of the U.S.’…
User Preference Testing Drives Predictable 25% Improvement in Lead Gen
Case Study
- October 17th, 2017
We implemented a multi-milestone testing strategy to validate the expected superiority of a new web design for Chas Roberts. Post launch, the actual lead gen…
Brand and Web Development Grow Bookings 214.5%
Case Study
- May 24th, 2017
We overhauled the client’s brand by developing a new tagline, logo layout, marketing campaigns and website. Appointment bookings grew 214.5% year-over-year.
We developed a custom Magento eCommerce/Google Analytics solution that addresses a key attribution challenge. Namely linking a group of purchases by individual, yet related customers…
Advanced A/B Landing Page Testing and Analysis
Case Study
- February 10th, 2017
Our online marketing team conducted an A/B test and deep statistical analyses that focused on six distinct hypotheses that included not only lead gen differences,…
Improving Usability of a Mobile Calendar Feed
Case Study
- February 10th, 2017
We conducted user testing on various parts of the new website that we were building for the client. We found usability issues with 14.3% of…
Web Experience Prototyping Drives Discovery of ‘Unknown Unknowns’
Case Study
- February 10th, 2017
Our UX team applied a suite of proprietary role playing and interaction techniques, that we refer to as Web Experience Prototyping, as part of their…
