A well-rounded content marketing strategy is a valuable asset for any brand, business, or individual looking to build their online presence. However, far too often even the most well-meaning strategies fall victim to digital sharecropping. This is due to the remarkably low amount of awareness surrounding digital sharecropping, with many content marketers not being familiar with it at all. The fact is, every content marketer needs to be aware of digital sharecropping and the negative effects it can have on the content you create.

 
My primary objective for SEO is to rank a website in organic search, so it’s impossible for me to overlook the influence UX is having on search results. Right now, there’s enough overlap between UX and SEO to suggest they go hand in hand—however, the futurist in me believes we’re not far off from these fields being practically synonymous. In practice, they are already the same thing.

 
Starting a small business is exciting. But, this new endeavor can be stressful, requiring a lot of time, patience, and money. If you are starting a small business, marketing and advertising may be the last things on your mind. However, they are an important part of growing your business, if done effectively and strategically, no matter your company size.

 
Recently, members of our creative team attended the Nielsen Norman Group (NN/g) conference in San Francisco, California to learn about UX (user experience) design. It consisted of seven full-day, immersive classes taught by the UX designers and usability consultants at NN/g.

 
In March 2018, Apple disclosed there are more than 2.1 million apps in the App Store. WOW, right? The number is more than impressive, it is awe-inspiring when one remembers that the App Store will barely celebrate its 10th birthday in July. If you are interested in singing, “Appy Birthday” and adding it to your calendar, the official opening of the App Store was July 10, 2008. In February of 2009, less than a year later, Apple released a commercial celebrating the opening of the App Store. Whether marketing genius or the viewing of tea leaves, the ad included a trademarked moniker that predicted the future as Nostradamus might, “There’s an App for ThatTM.”

 
Navigating the world of retirement living offerings and services for older adult consumers is confusing. The mix of communities, care levels, agreement/pricing options, and types of services and amenities available make it hard for apples-to-apples comparisons between options.

 
CSS Grid provides a new way to create layouts on the web. It is an unrestricting layout tool available in the browser. With Grid, you’re able to create layouts that weren’t previously possible, which means a lot for the design and branding side of web design.

 
CSS Grid Layout, also known as Grid, is one of the most exciting CSS features to roll out since Flexbox. Grid has the ability to completely revolutionize web design due to its advanced capabilities. The standard 12 column layouts used by site after site throughout the years can finally be something of the past, allowing us to explore new and exciting design patterns.