Senior Digital Media Planner/Buyer

Position
FILLED

LOCATION: We are based–as is this position–in Tempe, AZ—an upbeat college town in the Greater Phoenix Metro area.

WE ARE: A full-service marketing, PR, social media, advertising and interactive agency. We have a team of approximately 40 people and a culture driven by innovation, fun and a wealth of both young and experienced talent.

OUR CULTURE: We have a flat organization (i.e. no managers, no hierarchy, no silos) and a “no-walls” office layout that facilitates collaboration and open communication across departments. We also have an office dog, so if you don’t like dogs, that’s a deal breaker.

You should also be fond of movie days, happy hours, pool parties and BBQs at the Zions’ home, impromptu gatherings of team members, and enjoying a brew from the two full-size office kegs.

We also offer free snacks and drinks; film screenings at the office in our surround-sound Café with 18 foot movie screen; a 14-foot-long shuffle board table; a full-size pool table; dart board; full-size video arcade game with 135 games; and an amazing office from an architectural, interior design, and functional perspective that the Business Journal called out as The Coolest Office Building in Arizona.

The crowning jewel of every year here at Zion & Zion is a truly epic, weekend-long, agency holiday party at a local upscale resort that includes: two hotel nights for agency team members and their significant others, a Friday evening get together, a Saturday spa day and lunch, a Saturday evening cocktail reception, a Saturday night multi-course dinner at an upscale restaurant, a Sunday morning Mimosa and Bloody Mary get together, and a Sunday late morning buffet brunch.

OUR BENEFITS: Our benefits include health insurance, dental, vision, and a 401(k), as well as the most comprehensive professional development and conference attendance program of any agency in the U.S.

OUR CREDENTIALS: Each year we are among the top Ad Agencies in Arizona,  and for several years have been ranked the #1 PR firm. We also hold positions in the top interactive firms and top web development firms lists in the Phoenix Business Journal’s Book of Lists.  Very important to us is our ranking as a Best Place to Work.

THE NUTS AND BOLTS OF THE JOB:

We’re looking for an exceptional individual. Here’s our wish list—it’s ambitious, so we ask that you are as well:

  • Comfortable presenting in front of clients; experience with new business pitches
  • Experience planning, buying, and negotiating digital media: online display, video, mobile, and native
  • Experience with programmatic buying: know who the players are in the market and which ones are good at what and how to differentiate potential partners
  • Know when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting)
  • Make media allocation decisions based on media objectives and target audience research
  • Exceptionally strong Excel skills
  • Be able to optimize digital campaigns and work with media partners and/or ad tech to improve campaign performance
  • Put together kickass presentations; analyze the meaning behind data
  • Know these tools:
    • ComScore and/or Quantcast
    • Google Campaign Manager
      • Set up Floodlight Tags
      • Creative Asset Trafficking
    • Google Analytics
    • Google Tag Manager
    • Advantage (ideal)
    • Facebook Business Manager
  • Traffic digital creative assets
  • Use available research to inform strategy and media tactic decisions
  • Basic knowledge of traditional media; be able to speak strategically about how digital and traditional media work together
  • Love digital media and ad technology – seek out the latest offerings in the market

Requisite skills include:

  • Bachelor’s degree in Business (Marketing, Advertising, Finance, or Business Administration)
  • Analytical
  • Meticulous and detail-oriented
  • An excellent communicator (written and spoken)
  • 3+ years of experience at a media planning & buying agency

The successful applicant must be a true team player. People primarily looking to “climb the career ladder” will not fit in well here. We’re much more about horizontal growth first, and vertical growth second. See this article on our blog to get a deeper understanding of what we’re looking for and what our culture is about.

Yep, we want it all. We hope you do too. Are you the guy or gal for the job?

NO PHONE CALLS PLEASE.