GAME Gets “Ducks” in a Row; Names Zion & Zion as Agency of Record
TEMPE, Ariz. (Mar. 3, 2015) Zion & Zion (@ZIONandZION), one of Arizona’s highest-ranked public relations, social media, online marketing and advertising agencies, has added GAME (Great American Merchandise and Events) to its client roster. Zion & Zion has been named creative agency, responsible for creative direction and package design for GAME’s pool and spa products and accessories which are found in major retail outlets throughout the U.S. They are easily recognized for their early flagship product, the Derby Duck®–the yellow rubber duck with sunglasses.
“Zion & Zion was a great choice to be our creative agency,” said GAME CEO Eric Schechter. “The Z&Z team’s creativity and expertise in marketing strategy, retail and package design solidified our decision.”
GAME is a cutting-edge innovator in the special event marketing and merchandise industries and a leading world-class global manufacturer. GAME initially made a splash with the world-famous Derby Duck products and industry-leading SandPRO™ pool filters. The success of the Derby Duck Races spun off a retail line of pool, spa, toy, and specialty merchandise available around the world.
“GAME’s innovation with retail pool and spa products is going to make them a great match for our forward-thinking culture,” said Zion & Zion CEO Aric Zion. “We are proud to add them to our roster of clients and look forward to doing great work for them.”
GAME is recognized worldwide for its extensive lines of pool and spa accessories as well as the Derby Duck® and Turbo Turtle® fundraising events that have generated millions of fundraising dollars for charities across the globe. The company is also supportive of its retailers and dealers by offering promotional items, merchandising material, and assistance with other marketing ideas for store promotions and events. For more information, please contact 1-888 DUCKY88 (382.5988) or visit www.game-group.com.